: Amazon launches ‘Mentor Connect’ programme for startups #FinanceIndia #StockMarketNEWS Amazon launches ‘Mentor Connect’ programme for startups New Delhi, Apr 12 (KNN) Amazon India has announced

@StockMarketNEWS Mon 12 Apr, 2021

Posted in: #FinanceIndia #StockMarketNEWS

Amazon launches ‘Mentor Connect’ programme for startups #FinanceIndia #StockMarketNEWS
Amazon launches ‘Mentor Connect’ programme for startups New Delhi, Apr 12 (KNN) Amazon India has announced the launch of its Mentor Connect programme, which is aimed at accelerating the growth of startups and emerging brand owners enrolled under its Amazon Launchpad initiative.

Reportedly, the Mentor Connect programme will help startups to gain exclusive access to guidance from venture capitalists, industry veterans and Amazon leaders through expert knowledge sharing sessions, networking events and one-on-one mentorship sessions.

“With Amazon Mentor Connect programme, we aim to create a support system to help start-ups unlock their potential by providing them with the right kind of mentoring that can help them scale their business, avoid blind spots, learn from experience of existing leaders, open new doors and help them unlock infinite possibilities for a Digital India,” Pranav Bhasin, Director, MSME & Selling Partner Experience, Amazon India, said in a statement on Sunday.

According to a statement, mentors from educational institutions and VC firms like Fireside Ventures, DSG Consumer Partners, Elevation Capital, and Tomorrow Capital have already signed up for this programme and are looking forward to contributing to the Indian startup growth story.

"Startups and emerging brands enrolled in the Amazon Launchpad programme can access guidance from these mentors through various ways. This includes one-to-one mentorship with chosen mentors over a three-month period, ongoing networking opportunities with a wider pool of industry experts, or knowledge sharing sessions between these experts and other Launchpad brands," it added.

This offers entrepreneurs a platform to engage, learn and showcase their startups to the industrys leading subject matter experts to help tackle strategic and functional challenges.

"The Amazon Mentor Connect programme will also be extended to the winners of the Amazon Smbhav Entrepreneurship challenge in the upcoming Amazon Smbhav summit. The winners will be the first cohort of startups to receive the benefits associated with the Amazon Mentor Connect programme," the statement added.

Amazon Launchpad currently showcases over 2 lakh products offered by more than 800 emerging brands across 30 different product categories. Popular sectors catered to by these brands include health and personal care, beauty and grooming, grocery and home products.

The second edition of Amazon Smbhav will be hosted from April 15-18, 2021.

"India has a large startup ecosystem that is key to disruptive innovation and accelerating Indias progress towards an Aatmanirbhar Bharat. Most of these startups are led by first time entrepreneurs who have the passion to drive a change, but dont have the experience to deal with the breadth of challenges they face along the way," Bhasin said.